Well hello there! I’m Angela Wills. Nice to meet you.
When I walked off the automotive factory lot on May 24th, 2007 my boss told me to make sure I don’t “burn my bridges”.
He thought I’d be back.
My coworker said I quit my job to go do “some Amway scam”.
I’m sure she thought I’d be back.
In 2007 people did not even understand how you could make money online. They didn’t know blogging or affiliate marketing or online courses. There was no social media!
But I knew I could do it. So with no savings (no recommend) and no backup plan (also not recommended) I quit my job as a single mom, walked off that lot and into my new life as an entrepreneur living life on my terms.
Starting as a Virtual Assistant: Angela Wills of Star VA
In 2002 I had my son and my life goals changed drastically.
My very first business was one I started when he was four months old.
I created soaps and bath and body products from my parent’s garage.
I sold these from a website that I had built with a shopping cart I set up (LOOONG before easier ways like Etsy or Shopify).
Here my dad an I are wrapping up handmade soaps with shrink wrap packaging:
From that business I learned a lot about websites, shopping carts, salescopy, email marketing and more.
Because of my own mostly self-taught experience I was in a great position to help OTHER business owners.
In 2006 I was working an afternoon shift at that stinky automotive factory so that I could work without paying for daycare (my mom watched my son) until I figured out this working for myself thing.
My defining moment:
I remember so clearly desperately wanting a successful business. As I spent an evening at work cleaning out an extremely dirty and massive paint oven I cried (literally) to myself that I would NEVER do this again…
Then I decided to become a Virtual Assistant.
In just a short time I FILLED my client rouster by offering my services to a mastermind group I belonged to. The moms in that group knew I had skills and I offered a couldn’t be refused deal so they hired me.
My first real success…
From VA Services to Burnout…
Within nine months of becoming a VA I quit my job to work from home.
I have been completely unemployable ever since and no longer do VA work.
When I started I had no boundaries for clients.
I was charging a pretty low rate.
Pretty soon I was working about 60 hours a week or more and making LESS than I made at my factory job.
It was a recipe for failure.
So I quit. I decided to go get a job. I had family members pleading with me to do so.
But, I couldn’t find a job.
So I reinvented my business.
I swore to myself “Angela Wills – you will NOT work like that ever again. You will create a business that gives you FREEDOM, lifestyle freedom. You will do that or you will not run a business.”
And ever since then I HAVE done just that!
Online Businesses Timeline for Angela Wills 🙂
Going by memory here but here’s a little online business timeline for kicks and giggles lol!
My first business! I learned so much about websites, shopping carts, emails, product photography, marketing, copywriting and more.
Started Star VA
Took the two years of learning I gained from building my product-based business and offered it as Virtual Assistant services.
Quit My Job Forever
Quit my factory job as a single mom with NO savings and NO backup plan (not the smartest). It worked out – though! I’ve NEVER been employed again since.
Started Marketers Mojo
This was a website to take me OUT of VA work. I knew I didn’t want to be in a services business. I wanted to move into selling digital courses.
Launched Website Design Mojo
Launched Website Design Mojo through Marketers Mojo which was my top course. I sold over $100,000 world of WordPress related training for the next few years.
Launched Laptop Lifestyle Business Club
This business was mainly a rebrand of Marketers Mojo with a focus on the membership.
Bought Party Plan Divas
I had a little redirection into direct sales in 2019 – 2021 and bought a party plan website mainly for the email list.
Launched Living Lifestyle Freedom
After realizing that direct sales is not for me I sold off my site and relaunched back into teaching people how to create lifestyle freedom with digital products, courses and membership sites!
I’m in love with what I do!
Over the years and the different websites I have played with a ton of different business models.
Here are some of the business models and product formats I’ve played with over the years:
- Physical Products (Rainkissed bath & body)
- Services (Virtual Assistance, Affilaite Management, Coaching, Writing, Website Design and more)
- Digital Products (eBooks, Courses, etc)
- Group Coaching
- Writing Agency
I have made over $1 Million Dollars in sales selling through email marketing so that is by far my most profitable venture!
With 24 Years Experience I Teach What I Know
Anyone can ask ChatGPT to write them an awesome “About Me” page in a few minutes flat.
Not everyone can say they built their first website in HTML in 1999 for fun, that they started their first ecommerce website and business online in 2002 and that they’ve been consistently selling online to strangers for 21 years.
This is where I, Angela Wills, stand out.
I’m not trying to brag but it is a fact.
I started selling before social media even existed.
I have taught thousands of people to build businesses online.
I’ve worked personally with hundreds of business owners.
I did ALL this while raising my two wonderful children, Hayden and Ella.
Raising a Business While Raising a Family
I’m proud of all the things I listed above as my business accomplishments.
But I’m so much prouder of the REASON why I did those things – for my kids, my family.
It’s been my top priority.
It’s the reason I started business #1 when my son was just four months old. I looked into his little eyes and decided I did NOT want to go back to a job.
So I decided to create my lifestyle freedom.
It’s been hard work.
Being a mom is the hardest job of my life, harder than being a business owner.
But it’s been massively rewarding!
What I teach is ALWAYS from the perspective of a mom who does NOT have 12 hours a day to sit at a computer. As I said I ONLY teach what I know, what I’ve achieved, what I’ve experienced myself. I do not regurgitate or use other people’s work. I do not use PLR or ChatGPT.
My content, courses and training is all from me.
I’m what you call a solopreneur. There may come a time, soon, when I hire people to help me but they will ALWAYS be hired to reflect my values and I will still only offer products and training from real experience and results.
Living Lifestyle Freedom with Angela Wills
I’m happy to have created freedom in my life and to share with others how to do the same.
If you’d like to learn from me you might want to start with some of my blog posts:
That’s what this site is about.
These are the perks that make every single struggle worth it!